Feb
16
7:00pm
The Greatest Mystery of All: How to Promote Your Book!
By SoCal MWA
UnlistedSunday, February 16, 2025
11AM PT
SoCalMWA Presents; The Greatest Mystery of All: How to promote your book! Three public relations professionals share what authors need to know about book publicity.
Whether you have a book publishing in the next year or two or your novel is still a work in progress, it’s never too soon to learn about book publicity and building your author brand. Join us as veteran book publicist Megan Beatie talks with Maddee James of xuni.com and Erin Mitchell of HEW Communications about what authors need to do, what they can do, and what’s best left to the professionals when it comes to spreading the word about your book.
About Megan Beatie
Megan Beatie is a veteran book publicist with close to 30 years of experience in publishing and a specialty in promoting mysteries and thrillers. As founder and president of Megan Beatie Communications (MBC), she has designed and executed successful and wide-reaching campaigns for books by authors including Tess Gerritsen, Robert Dugoni, Lee Goldberg, Kendra Elliot, Jess Lourey, Kelly J. Ford, Amina Akhtar, Maureen Johnson, Marcia Clark, Kaira Rouda, Sara DiVello, and many others. For more information, visit her company’s website at www.meganbeatie.com and on social media: Facebook: @MeganBeatieCommunications, Instagram @mbc_books, and BlueSky @meganbeatie.com.
About Maddee James
Maddee James is the owner of xuni.com, a small, dynamic website development company which has created, designed, and maintained author websites for close to 30 years. Though xuni.com clients span across all genres, the company specializes in customized Wordpress sites for mystery and thriller writers. The team also supports author branding through print and online ads, social media design, custom newsletters and other promotional materials. While in the business of creating functional beauty, xuni.com is best known for individualized attention to clients and details, along with amazing responsiveness. For more information, visit the company’s website at xuni.com.
About Erin Mitchell
Erin Mitchell has more than three decades of global experience in the arts and sciences of marketing communications, advertising, and public relations. During her multifaceted career, she has applied research, writing, team management, and media relations to successful campaigns for consumer goods, personal finance, education, healthcare, publishing, and technology clients. Raised a reader, she married her passion for fantastic stories to her uncanny ability to shout from virtual rooftops, working with both new and established authors (whose books she loves) including James Lee Burke, Sara Paretsky, Carl Hiaasen, Michael Koryta, and Isabella Maldonado. Erin dubs her style, in PR and life, “unflappable.” For more information, visit www.hewpr.com
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